Macys Converts 35 Stores to Fulfillment Hubs for Holiday Ecommerce

Macys Converts 35 Stores to Fulfillment Hubs for Holiday Ecommerce

Macy's is converting 35 stores into mini fulfillment centers to optimize e-commerce fulfillment and shorten delivery times in preparation for the holiday season peak. This strategic move aims to improve the efficiency of their supply chain and enhance the customer experience by providing faster and more reliable delivery options. By leveraging existing store infrastructure, Macy's seeks to better compete in the rapidly evolving e-commerce landscape and meet the increasing demands of online shoppers.

11/03/2025 Logistics
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Amazon Launches Video Builder Tool for Seller Sales Growth

Amazon Launches Video Builder Tool for Seller Sales Growth

Amazon's video features are now fully available, leading to the launch of the Video Builder tool. This tool helps sellers easily create engaging videos and improve listing conversion rates. This article details the features, advantages, and limitations of Video Builder, and provides practical suggestions to help sellers seize video marketing opportunities and achieve sales growth during peak seasons. It aims to guide sellers on leveraging video to enhance their Amazon presence and drive sales effectively.

Amazon Sellers Boost Seasonal Sales With Strategic Marketing

Amazon Sellers Boost Seasonal Sales With Strategic Marketing

This article provides three strategies for Amazon sellers of seasonal products to increase sales during peak traffic periods. First, accurately position products during the pre-traffic phase to reduce ineffective spending. Second, analyze customer search term reports for low-budget testing. Third, leverage Sponsored Brands (SB) ads to drive incremental growth before Black Friday. The article also emphasizes the importance of rationally estimating sales and acting within one's capacity to avoid overstocking or understocking.

UPS Adjusts China Parcel Fees Affecting Crossborder Ecommerce

UPS Adjusts China Parcel Fees Affecting Crossborder Ecommerce

UPS has adjusted its China export parcel fees, introducing new area surcharges and a 'peak season surcharge,' increasing costs for US importers. Businesses need to adjust their strategies to cope with these changes. This includes exploring alternative shipping options, negotiating rates, and optimizing supply chains to mitigate the impact of the increased fees. Understanding the specifics of these new surcharges and their application is crucial for effective cost management and maintaining competitiveness in the global market.

11/03/2025 Logistics
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Amazon Enhances Ad Precision in Europe Japan with Realtime Data

Amazon Enhances Ad Precision in Europe Japan with Realtime Data

Amazon Genie's real-time data stream now supports European and Japanese marketplaces, providing Amazon sellers with refined advertising management tools. With real-time data, sellers can precisely adjust bidding prices, optimize keywords, refine product targeting strategies, and manage budgets to improve advertising effectiveness. This data-driven operational approach helps sellers stand out in highly competitive markets and achieve greater success, especially during the upcoming peak season promotions. It empowers informed decision-making and maximizes ROI for Amazon advertising campaigns.

US Port Delays Strikes Disrupt Crossborder Ecommerce Shipments

US Port Delays Strikes Disrupt Crossborder Ecommerce Shipments

During the year-end peak season, cross-border sellers face multiple challenges including the risk of a US West Coast strike, Canadian port congestion, and Amazon warehouse overflow. Sellers should promptly adjust logistics and stocking plans, optimize inventory management, choose warehouses with better logistics conditions, and maintain communication with logistics providers and Amazon to ensure smooth logistics. This proactive approach is crucial for navigating the complex and volatile logistics landscape and mitigating potential disruptions to supply chains.

01/04/2026 Logistics
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Crossborder Ecommerce Sellers Hit by Rising IP Lawsuits

Crossborder Ecommerce Sellers Hit by Rising IP Lawsuits

As the peak season for cross-border e-commerce approaches, numerous law firms are initiating a wave of infringement lawsuits. This article highlights eight brands actively pursuing intellectual property rights, covering various infringement risks related to trademarks, patents, and copyrights. It serves as a reminder for sellers to conduct self-checks to avoid potential liabilities. Furthermore, the article provides advice on how to respond to infringement lawsuits, aiming to help sellers operate safely and securely in the global marketplace.

Amazon Toy Market Trends Risks and Success Strategies

Amazon Toy Market Trends Risks and Success Strategies

This article provides an in-depth analysis of market trends in the Amazon toy category, highlighting that the European and American markets are mature and require finding opportunities in niche subcategories. It details the classification of toy categories, analyzes quarterly bestsellers, and emphasizes risks related to intellectual property, product certification, and product safety. The article advises sellers to start small, gradually cultivate their expertise, and seize the opportunities presented by the peak season in the fourth quarter.

Gmarket Sees Baseball Gear Boom Amid MZ Generation Demand

Gmarket Sees Baseball Gear Boom Amid MZ Generation Demand

Gmarket's September data reveals a surge in sports goods sales in South Korea, with baseball leading due to events, and football showing steady growth. The MZ generation is driving demand for badminton and tennis equipment, while skiing equipment sales are heating up early. The data highlights the impact of events, consumer demographics, and seasonality on sports consumption. This indicates a promising future for the Korean sports market, driven by evolving consumer preferences and the influence of major sporting events throughout the year.